Most recently redesigned in 2013, Omni’s membership website was not designed for optimum mobile display and performance.
With over 80% of internet users now accessing the internet on a smartphone, having a mobile-responsive website is a crucial part of any organisation’s digital strategy.
We worked with Omni to improve their digital presence. This included designing and developing a new responsive membership website and improving Omni’s Investor Portal.
We built Omni a new mobile-friendly responsive website that fully incorporated the company’s branding. Having a new website design that is mobile-friendly now means that investors can access the Omni membership website information from any device.
We built the new Omni site using our own in-house Content Management System (CMS): Cadenza. Omni employees now have full control over their website content without the need for an in-house web developer. This means Omni can regularly update the website, deliver new content to investors and easily edit on-site content. Cadenza is built on an industry standard open source framework allowing Omni to integrate the website with any new in-house IT systems, plugins and apps.
Omni’s bespoke Investor Portal is a secure web-based portal where investors can access Omni strategy members-only content. Once logged into the portal, investors can access content relating to their investment strategy, including up-to-date event performance metrics and overviews, investor newsletters, fund documentation and fund updates.
In the back-office section of Omni’s Investor Portal, Omni can set different user access levels per strategy when approving an applicant’s registration to view on-site content which is unavailable to public view: Prospective or Investor. Each access level determines a different level of content that is displayed on the front end of the Omni site.
We also built a system for recording fund performance estimates, which investors can download as PDF files. Omni can upload and manage the fund estimates in the back-office, and this information is generated on the website’s front end for investors to access on their devices.
At Artonezero, we create membership websites that build user-engagement, increase new member sign-ups and help membership organisations retain their membership. If you would like to discuss your membership website with an experienced recognised Memberwise Supplier, book a callback today and one of our in-house experts will be in touch to discuss your project requirements.
Email anytime, or call us on 020 301 103 90 during office hours.