COVID-19 Update: Artonezero are still operating as normal from home. Read more

Blog

Back to all blogs

Businesses need to be online in 2020 – here’s why

Internet

(CIO.com, 2016)

We at Artonezero have been bringing businesses online since 2006, in fact, we pride ourselves on doing so.

With the current pandemic, it’s now very important that your business has a fully-fledged, user-friendly website.

We will share some reasons below why your business needs an online presence in 2020:

The current pandemic has changed e-commerce

It’s no secret that the pandemic has affected a lot of our actions this year. However, it has had the biggest knock-on-effect on e-commerce. With most retail stores across the UK needing to temporarily close, naturally, customers have shifted towards shopping online. In fact, total online retail sales are 50.7% higher than they were in February.

Elsewhere, research from Adobe also found that 57% of UK consumers have made a purchase online since March, and on average those who shopped online made 11 purchases between March and June. E-commerce will be here to stay, so it is more important than ever to shift your business online.

Having a website will attract many new customers to your business

It’s more important than ever to have a website for the sole reason that it will attract new customers to your business. In fact, only 48% of all UK businesses have a website, with micro-enterprises less likely to have a website compared to 84% of businesses with 10 or more employees having a website.

Your website will attract new customers through Google

It’s no secret that customers search for items online now. In fact, 81% of customers search online when looking for a new product or service. If you don’t have a website, you will be missing an opportunity to reach out to your potential customers.

Also, customers can easily find your website if it is well-optimised for search engines.

Moreover, having a website that is user-friendly, search engine optimised and modern can show off your businesses best qualities and bring more customers to you.

4. A website ensures longevity

With 96% of UK households accessing the internet, it makes sense to shift your business online as it will maximise the scope and enables more customers to find you. Having a well-built website can bring a great ROI too.

By having an effective website offering, you are maximising your business’s potential. It is a great place to refer potential investors to, as well as showcasing successes and recent company news. It can create a two-way conversation between you and your customers, and keep them wanting more.

 

Artonezero can help you create a new website to bring your business into 2020.  We’ve been bringing businesses online since 2006, with some great results too.

Simply email us at hello@artonezero.com or call us on 020 3011 0390 and our team of experts will be in touch.

 

 

 

 

You may also like...

An Introduction to Search Engine Optimization (SEO)

This blog acts as an introduction to what is SEO and digital marketing, here we will give you the initial tools and know how to use SEO and improve your website performance. It’s never going to be a skim read, so grab a coffee or save for your commute home!

Digital Marketing

Sep 1, 2015

nordwood-themes-359015-unsplash.jpg

Does your membership website engage your members?

In the world of digital marketing, ‘engagement’ means the way in which visitors interact and respond to your membership organisation’s website and other online materials. Variables such as, how long users are spending on your site, where they are going, which pages and how many pages they look at, and how quickly they leave all tell us a lot about your website’s engagement. In this article, we look at a few things you can do to build member engagement.

Membership Websites

May 3, 2018

How to Improve On Page SEO

On page SEO, also sometimes known as keyword density, refers to the factors that impact your website or your web page listing during online search results. These factors are controlled either by you or by the coding on your web page. Some examples of on-page SEO or web page optimisation includes meta tags, HTML code, keyword density and keyword placement. In this article, we look at how you can improve your On page SEO.

SEO

Sep 7, 2015

Some of our work

We'd love to hear from you!

Email anytime, or call us on 020 301 103 90 during office hours.