(CIO.com, 2016) We at Artonezero have been bringing businesses online since 2006, in fact, we pride ourselves on doing so. With the current pandemic, it’s now very important that your business has a fully-fledged, user-friendly website. We will share some reasons below why your business needs an online presence in 2020: The current pandemic has […]
Sep 2, 2020
As any business in this difficult time, there is a lot of uncertainty in the air at the moment because of the Coronavirus, especially in the service industry. We firstly want to hold our hands out to those who are trying to stay afloat in these times. Business As Usual Fortunately, given the business and […]
Apr 2, 2020
Arnel Hasanovic When looking at the news, many businesses are choosing to stay connected by working from home rather than the office. With industry leaders like Google and Amazon telling their employees to work from home, it’s inevitable to assume that soon we may have to conduct business remotely. Are you an employer preparing a work-from-home strategy for […]
Mar 13, 2020
There are many Content Management Systems (CMS) out there, but how can you know which one is the best to use? Here, we highlight the benefits of WordPress websites: Taking your business online is a massive step. But if you plan to manage it yourself rather than working with a web design company, you deserve […]
Feb 28, 2020
When managing a website, it’s important enough to optimise its SEO; however, as SEOs, we have to keep an eye on the times. Google has changed its search feature over the last 12 months, which had a knock-on effect on how we produce and manage our campaigns. Let’s look at the SEO trends we should […]
Feb 21, 2020
When we’re creating new websites at Artonezero, it’s always a challenge to balance great creative design with effective digital and content marketing. The digital marketing world is constantly changing, however, we always need to keep re-examining whether we are using the correct methods. Aside from coming up with products and services to keep your business […]
Feb 14, 2020
We all know Google Analytics is a crucial tool to measure which efforts are yielding results and which aren’t. However, opening up the Analytics suite presents enough data to send even the most data-driven marketer running to the hills. To try and make Google Analytics a little less daunting, we will outline the metrics and tools to help you get the most comprehensive overview of your digital marketing efforts
Apr 11, 2019
Often overlooked in terms of its ad capability is Linkedin – the social media network for professionals. However, after years of falling behind on the advertising front, Linkedin stepped up its game and made some excellent changes to their ads platform way back in 2018. If you are new to Linkedin ads and are unsure where to start, keep reading, and we will show you how it’s done.
Mar 6, 2019
If you are just starting out with your PPC strategy, then you have probably found out that the number of settings, strategies, and the huge amounts of conflicting advice out there more than a little daunting.
For the PPC beginner, it can be very easy to make simple mistakes that can affect the long-term performance of your PPC strategy. In this article, we will cover 10 common PPC mistakes and how you can avoid them.
Feb 13, 2019
Corporate websites are more vulnerable to cyber attacks, how do we keep our websites safe from hackers? For smaller business, cybersecurity is not always top on the list of concerns. We are used to hearing about hacks and data breaches happening to big corporations like Facebook and Google. However, 43% of cyber attacks actually target […]
Jan 23, 2019
After a five-year hiatus, Facebook is officially reigniting its involvement with search advertising.
On December 11th 2018, Facebook began Alpha testing ad inventory in the app’s native search results with a select group of U.S advertisers in retail, automobile and e-commerce. Dependant on the outcome of initial Alpha testing, Facebook may expand this offering to a larger number of Beta advertisers for further testing.
Jan 16, 2019
Happy new year! With 2019 fully underway, now is the time to make sure that you have your marketing plans for this year all set and ready to go.
The start of the new year is always the best time to get your SEO in gear for the year ahead, and to help you stay ahead of the game in 2019 we have put together these 7 SEO trends you can expect to see in 2019.
Jan 8, 2019
