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7 Key Questions when Choosing a Website Design Agency

Marketing has changed greatly over recent years, and social media and mobile web have given the consumer the power to engage with a brand on platforms of their choice. This leaves you and your organisation with the difficult decision of finding the right web design agency to deliver your message to potential customers in the most efficient and compelling possible ways. To help you to make the right choice when choosing a web design agency, we have compiled the following 7 key questions you should ask before you begin work on your website design project.

Website Design

Sep 7, 2016

5 Client Engagement Tips for your Financial Website Design

At the core of a great financial website will be the aims of attracting more website visitors and excellent user engagement. To help you to increase user engagement and boost sign-ups here are five simple tips to use in your financial website design.

Digital Marketing

Aug 17, 2016

5 Membership Website Content Ideas to Engage Your Members

A membership website is a great opportunity to create a content hub full of interesting and valuable information for your members. Not only does this keep your current members coming back for more, but it also helps you to increase your membership organisation through attracting more new members. In this article, we have identified 5 great ideas for content that will boost user engagement on your website.

Digital Marketing

Aug 10, 2016

Key considerations when choosing a CMS for your website

Choosing the right CMS is a very important decision as the outcome will affect your whole website development project. In this article, we will look into a few of the things you will need to consider when selecting the right CMS for your organisation’s website project. As you will see, many of these mistakes can be overcome by considering the issues fully and identifying what purposes the CMS system needs to fulfil.

Digital Marketing

Aug 9, 2016

Important Information about Expanded Text Ads in Google AdWords

Recently Google announced the upcoming introduction of AdWords Expanded Text Ads. This will be quite a significant change in the way that AdWords works, so in this article, we wanted to explain to you some important information that you will need to know about the new ad format.

SEO

Jul 18, 2016

How to Craft Compelling Blog Titles that Attract Readers

Sharing your thought leadership, insights and company news through blogging has become a practice that boosts online visibility and communicating your brand to your customer base. Your blog is one of the biggest resources in your marketing strategy, and not only will it help to drive online traffic, but it also is the main ways that leads will find your product. In this article, we look at how to craft compelling blog titles.

Digital Marketing

Jul 11, 2016

A Decade of Web Design: Happy 10th Birthday to Artonezero!

On 4th July 2016, Artonezero turned ten years old. Over the past decade in web design, we have had the pleasure of working with some exceptional clients on some very exciting projects. Though what has really made this decade a great one has been seeing how we have helped organisations evolve by helping them to harness the power of new digital technologies. To celebrate our tenth birthday I thought it would be a great opportunity to tell you a little bit about our decade in web design; from the beginning of Artonezero until today.

Artonezero

Jul 4, 2016

5 Ways to Boost Member Engagement Through Web Design

Communicating information with your members is very important to ensure they renew their own membership as well as encouraging new members to sign up to your organisation. The way you communicate information is through your website, so you need to be sure that your members find using your website engaging. To tie in with our forthcoming seminar “Boost Member Engagement with a Custom Website Strategy”, we’ve identified 5 tips to increase engagement of your users and the sign-up of new members through excellent web design.

Membership Websites

Jun 27, 2016

Using Social Media to Boost your SEO Campaign

While social media signals are not direct ranking factors when determining organic listings in search engines, numbers do speak, and with so many social media users in 2016, your SEO campaign can benefit with an engaging social media strategy. By adopting social media marketing alongside your SEO strategy, your organic rankings will almost certainly be indirectly boosted. Here are some of the ways that social media can benefit your SEO campaign.

SEO

Jun 20, 2016

How to Effectively Increase your Email Subscription Lists

Email databases are easy to create, cost-effective and provide you with a great resource to promote your organisation. Once you have a database, you will then want to create emails that encourage contacts on your database to become subscribers to your email lists. Here are a few ways that you can optimise your site and your marketing techniques to achieve this goal.

Digital Marketing

May 30, 2016

How to Promote your Event using Inbound Marketing

Many of you will be familiar with the technique of Inbound Marketing. According to HubSpot’s new State of Inbound 2015 report, 3 out of 4 marketers across the globe now take an inbound approach to marketing. When you apply an inbound marketing strategy to promote your event, it can bring very successful results. To help you to get a feel for using inbound marketing to promote your event, here are a few tips to get you started.

Digital Marketing

May 23, 2016

Guide your users down the right path: 6 website design tips to optimise user engagement

Website design is about far more than your site just looking nice. It’s about creating a site which optimises your users’ experience; both for them, and for you. A well designed site will allow your users to engage with you and to find out the information they need, but a really well-designed site will mean that they do it on your terms. Here are some of our top tips for enhancing user engagement via website design.

Digital Marketing

May 10, 2016

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